He”s no Ninja, but he”s certainly made a name (and a tidy sum of cash) for himself on YouTube. Evan Fong, aka Vanossgaming, has 24 million subscribers on YouTube. His unique, eye-catching thumbnails earn him millions of views on his shenanigan-filled GTA 5 and Gmod videos. The dude has a successful brand on his hands, but how much money is it making him?
At the end of 2019, Forbes listed Vanossgaming as one of the “kids” who are killing it on YouTube. He was tenth on their list of the highest paid YouTube stars, butting up against big names like Markiplier, PewDiePie, and Jefree Star. In order to figure out exactly how much these monolith channels are worth, Forbes made earnings estimates “based on data from Captiv8, SocialBlade and Pollstar as well as interviews with industry insiders.”
With this methodology in mind, Forbes calculated that Vanossgaming must be grossing $11.5 million each year. That”s nothing to sneeze at, to put it plainly. Between June of 2018 and June of 2019, Vanossgaming drew in approximately 1.5 billion views. Again, a very impressive number, but let”s break that down into dollars and cents.
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YouTubers earn their big, bodacious paychecks by monetizing their channels. Thanks to his healthy upload schedule, SocialBlade estimates that Vanossgaming earns an average of 4 million views per day. Those 8 million eyeballs looking at the ads on his channel brings in anywhere between $1,100 to $17,700 per day. It”s no wonder then that his net worth is estimated to be $25 million.
Not everyone can become one of the most subscribed-to channels on YouTube, but Vanossgaming was able to do it. He”s been at this whole YouTube thing for a while now and only seems to be getting better at attracting those hard-won views. The fact that he has dozens of videos with upwards of 8 million views speaks volumes to his success, and his hefty net worth, as a YouTuber.
YouTube isn”t even Vanoss”s lone avenue of revenue. Fans are always looking for ways to express their support of their favorite creators. Vanossgaming fans can pop on over to Evan Fong”s official store. He has slapped that well-designed owl logo onto T-shirts, basketball shorts, pins, lanyards, card decks, posters, hats, and more. There are dozens of items that callback to iconic Vanossgaming moments and dozens of those items are sold out.
Recently, Vanoss had a “Gold Hoodini” collection that apparently sold like hotcakes. The $50 hoodie and $30 T-shirt were snatched up regardless of their premium price. Now the next big Vanoss collectible is a vinyl figure of that rascally owl. According to the Vanossgaming Twitter, supplies are limited and quickly running out for this $35 collectible.
While we can”t know the exact sales figures associated with the Vanossgaming merch store, we can infer that selling hundreds of $30 fanny packs probably adds up to a tidy little profit. But merch likely isn”t making Vanoss as much money as his official sponsorships are.
A quick scroll through Vanoss” Twitter shows some of the sponsorships he”s had in the past months. Mobile games that target YouTubers like Best Fiends are advertised there, as expected, but some more familiar brands there that have… we”ll say considerable budgets when it comes to marketing. Tubular Insights, a site dedicated to tracking video marketing insights, noted that Vanossgaming was sponsored by none other than Ubisoft back in August. Vanossgaming”s 24 million subscribers earned Ubisoft approximately 2 million views. That translates into a profitable investment.
Tubular Insights endorses Vanossgaming as a solid choice for the games industry to advertise with. He reaches the people most likely to pick up a controller or download their app. The fact that games like Monster Legends and even Dauntless reach out so often speaks volumes to the cash monies he”s making from sponsorships. Again, we can only guess how much money this brings in, its safe to say that Evan Fong isn”t worried about his bank account.
We”ve made guesses before as to how much money the most famous of famous YouTubers and Twitch stars make, but in the end only said star and their accountant truly know how much money they”re making off of their good name. Forbes guesses that Vanossgaming has a net worth of $25 million, but we”d venture to say that he”s making a might bit more after you chip in the cash from merch and sponsorships. Any way you slice it, though, Vanossgaming is worth a tidy sum.